
Brand identity for fast casual restaurant chain specializing in healthy mexican cuisine. So far, 4 units has been opened, including two units on Prague Airport.
The logotype was featured in Gestalten's prestigious Los Logos compendium showcasing the best logotypes from all over the world.
Scope of Work:
Brand Identity
Custom Hand-drawn Typeface
Printed Collateral


Instead of using one of many vague mexican-inspired fonts, bespoke hand-drawn typeface was designed to achieve brand distinctiveness.









